Putting the CGI In IKEA

ChaosGroupTV 2019-03-07 11:36 article  > All

How V-Ray Helps Visualize Perfect Homes.

The importance of imagery to the IKEA experience has provided the company with a massive challenge. While a lot of IKEA’s imagery is photographed in the building’s cavernous sets, an increasing proportion is CGI, created using 3ds Max in conjunction with Chaos Group’s V-Ray for 3ds Max. IKEA also tightly cooperates with Evermotion, using our experience and skills to provide highest quality 3d models for architecture visualizations.


Author: ChaosGroupTV Editor: Michał Franczak
Tags: ikea
You may also like...
GeForce GTX cards will get realtime raytracing

GeForce GTX cards will get realtime raytracing

NVIDIA will enable DirectX Raytracing (DXR) for Pascal and Volta.


You need to be logged in to leave a comment. Don't have account? Register now.
  • ul. Przedzalniana 8, 15-688 Bialystok, POLAND