Idelli 2016 Urban House

Other day I was thinking about "how to make a furniture catalog with new ideas?" I think I've seen all kinds of environment, but also believe that there is always room for innovation. So I thought I'd create a whole residence showing every room in a house, so that thereby create uniformity and real integration between environments and not isolated environments. I took the idea to our director and our architecture team, everyone loved, but had a problem, a house would be little to show everything I needed, so we created two complete homes! I want to thank Idelli environments for their confidence in our teams. K2 Comunnication that created the campaign and graphic design, K2 Architecture who designed the houses and furniture and also my K2 3dart team that wore the shirt and not discouraged when I asked to change the color of an object that barely appeared or when I asked to change a few centimeters to the side because the composition of the scene was better. Finally, many people worked for these eighty images stopped being just an idea and come to life !! Thanks again and congratulations to all involved !! The result you can check the images will soon post more.

Posted on 18.01.2016

Other projects by grasiano

LEAVE A COMMENT